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Grow Your CBD Brand's CLV w/ BigCommerce and Klaviyo | Arctic Leaf

By: Arctic Leaf Team | Feb 18, 2021 | 2 Minute Read

Arctic Leaf is excited to announce the launch of our brand new discussion series - OnTap with Arctic Leaf!

With each virtual discussion, we invite e-commerce merchants and industry leaders to have open, fun, and honest conversations. This series promises to deliver tips, tricks, and strategies around the most relevant industry topics from a panel of e-commerce heavyweights!

In our first discussion held in November 2020, attendees heard from one of our key hosts Josh Garellek, Co-Founder & CEO of Arctic Leaf, and two of our partners, Ben Coffin, Channel Account Manager from BigCommerce, and Matt Serwin, Senior Channel Manager from Klaviyo.

Those who joined us received actionable suggestions to help scale their CBD brands while raising AOV and CLV. The experience included:

  • Proven Strategies: Learned how Arctic Leaf has helped over a dozen CBD brands scale to enterprise-level with the support of BigCommerce and Klaviyo.
  • Expert Tips and Tactics: Following Josh Garellek's insightful talk about the CBD industry at BigCommerce's Make it Big Conference, he offered exclusive tips and strategies to increase CLV, AOV, and remarketing efforts.
  • Open Conversation: A chance to ask industry experts questions and get real-time feedback.

If you would like to watch the full discussion for yourself, gain important insights, and hear the interesting discoveries from the live Q&A, simply hit the play button below!


To learn a little bit more about our speakers, keep reading!


Josh Garellek's love for technology and entrepreneurship fused into starting an independent gaming studio, which then thrived into becoming a full-service agency. Arctic Leaf is now stacked with a 40+ skillful team in shared offices across North America. Josh drives his passions through tech, marketing, and sales. He enjoys meeting new people and making new connections.



ben-coffin-2-1With 4 years of experience, Ben Coffin is responsible for the strategic relationship of select ecommerce design, development and marketing agencies that drive the success of high growth merchants. Among the 60,000+ BigCommerce merchants, some of the most successful exponential ‘growers’ are those capitalizing on the booming Hemp and CBD industry.



matt-serwin-2-1In his role at Klaviyo, Matt Serwin has a passion for business strategy and partnerships. He has a diverse background in marketing and has helped to develop complex partner programs, manage strategic relationships, and create training programs. In Matt’s spare time, you can find him boxing or behind the lens of a camera.



Now that you're all caught up, we'd love for you to join us for future discussions! Simply click here and we'll make sure to add you to our early registration list in the future.

As always, feel free to reach out to marketing@arcticleaf.io if you have any questions. We hope to see you soon!